Congrats on starting a new store. Brick and Mortars have an edge over online stores and are still preferred by larger audience for a variety of reasons.
Here are a few tips which will help you increase more footfalls using a mixture of both online and offline channels.
1.Getting local leaders and influencers involved.
While finding and choosing then get a bit tricky, but a bit research shall help you find the most probable influencers which can resonate with your brand.
Some examples could be Politicians, Page 3 celebs, Religious Leaders who can potentially be visitors magnets to make the noise.
2.Social Media Influencers
You find the most active social media influencers who are relative to your product/industry who help connect with your potential customers at a local. They don’t necessarily have to be big names, bit those who have enough influence around your city/locality.